Nursing home
Nu Roc Health and Rehabilitation Center
3576A Nu Roc Ln, Laona, WI 54541 · Map
For profit - Corporation · Part of Champion Care (21 facilities) · 50 certified beds
Nu Roc Health and Rehabilitation Center is a Medicare-certified nursing home in Laona, Wisconsin. CMS rates it 4 out of 5 stars overall (2/5 for staffing, 4/5 for health inspections). Nurse staffing is 3.18 hours per resident per day, below the Wisconsin average of 4.20. Its most recent inspection on Jun 18, 2025 cited 6 deficiencies.
CMS quality ratings
Ratings from the Centers for Medicare & Medicaid Services (CMS), updated monthly. 5 stars is the highest quality.
How Nu Roc Health and Rehabilitation Center compares
This facility vs. the Wisconsin and national averages, from CMS data. For staffing, higher is generally better; for turnover and deficiencies, lower is better.
| Metric | This facility | Wisconsin avg | National avg | Compared with the state |
|---|---|---|---|---|
| Total nurse staffing (hrs/resident/day) | 3.18 | 4.20 | 3.89 | below avg |
| RN staffing (hrs/resident/day) | 0.51 | 0.97 | 0.68 | below avg |
| Aide staffing (hrs/resident/day) | 1.82 | 2.59 | 2.34 | below avg |
| Nursing staff turnover | 75.6% | 47.7% | 46.4% | above avg |
| Deficiencies cited, last inspection | 6.0 | 9.8 | 9.5 | below avg |
Staffing
Hours per resident per day as reported to CMS. Higher numbers indicate more direct care time.
Staff turnover
Lower turnover typically indicates better working conditions and continuity of care. National average for nursing staff is 46.4%.
Recent health inspection
CMS inspects nursing facilities regularly. Deficiencies are categorized by severity.
- Every deficiency from the February 11, 2026 inspection was corrected by February 11, 2026
What inspectors found at Nu Roc Health and Rehabilitation Center
Specific deficiencies cited in recent CMS health inspections, most recent first. Severity follows the CMS scope/severity scale. Source: CMS Care Compare.
- Potential for harm
Provide and implement an infection prevention and control program.
Infection Control Deficiencies · Feb 11, 2026 · Full report (PDF) - Potential for harm
Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
Nutrition and Dietary Deficiencies · Jun 18, 2025 · Full report (PDF) - Potential for harm
Provide and implement an infection prevention and control program.
Infection Control Deficiencies · Jun 18, 2025 · Full report (PDF) - Potential for harm
Provide pharmaceutical services to meet the needs of each resident and employ or obtain the services of a licensed pharmacist.
Pharmacy Service Deficiencies · Jun 18, 2025 · Full report (PDF) - Potential for harm
Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.
Quality of Life and Care Deficiencies · Jun 18, 2025 · Full report (PDF)
Show all 12 deficiencies
- Potential for harm
PASARR screening for Mental disorders or Intellectual Disabilities
Resident Assessment and Care Planning Deficiencies · Jun 18, 2025 · Full report (PDF) - Minimal
Electronically submit to CMS complete and accurate direct care staffing information, based on payroll and other verifiable and auditable data.
Administration Deficiencies · Jun 18, 2025 · Full report (PDF) - Potential for harm
Electronically submit to CMS complete and accurate direct care staffing information, based on payroll and other verifiable and auditable data.
Administration Deficiencies · May 15, 2024 · Full report (PDF) - Potential for harm
Provide and implement an infection prevention and control program.
Infection Control Deficiencies · May 15, 2024 · Full report (PDF) - Potential for harm
Provide care or services that was trauma informed and/or culturally competent.
Quality of Life and Care Deficiencies · May 15, 2024 · Full report (PDF) - Potential for harm
Keep residents' personal and medical records private and confidential.
Resident Rights Deficiencies · Feb 8, 2024 · Full report (PDF) - Potential for harm
Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
Nutrition and Dietary Deficiencies · Feb 28, 2023
Read the full inspection reports on Medicare.gov Each inspection there has a “Read the full report” link with the inspectors’ written findings.
About this facility
- Address
- 3576A Nu Roc Ln
Laona, WI 54541 - CMS certification #
- 525623
- Ownership
- For profit - Corporation
- Certified beds
- 50
- Avg residents/day
- 36.9
- Provider type
- Medicare and Medicaid
- First certified
- 1997-07-01
- Chain
- Champion Care (21 facilities)
- Setting
- Rural
Part of Champion Care
Champion Care operates 21 nursing facilities across the United States. View all Champion Care facilities →
Not SLA enrolled. This facility hasn’t enrolled in resident survey verification. Learn about enrollment →
Location and nearby
Explore the area around Nu Roc Health and Rehabilitation Center using Google Maps.
Other public records
- Workplace safety 2 OSHA workplace safety inspections since 2020, 3 violations cited
Full public records, with dates and sources
Staff pay and workplace safety
Federal records about how the employer here treats its staff.
OSHA workplace safety inspections
OSHA inspects workplaces for staff safety, such as lifting, needles, chemicals and workplace violence. It does not inspect resident care.
- May 4, 2021: follow-up inspection, partial (health). Case closed May 20, 2021. No violations cited. OSHA record. OSHA recorded the employer as The Bay at Nu Roc Health and Rehabilitation Center LLC.
- Jun 12, 2020: referral inspection, partial (health). Case closed Jan 11, 2021. 3 violations cited (3 serious). Penalties: $9,446 proposed, $7,557 now. OSHA record. OSHA recorded the employer as The Bay at Nu Roc Health and Rehabilitation Center LLC.
Details
- Serious: Respiratory protection (respirators, N95 fit testing) (1910.134(c)(1)). Penalty $9,446 proposed, $7,557 now. To be fixed by Jan 15, 2021.
- Serious: Respiratory protection (respirators, N95 fit testing) (1910.134(e)(1)). Penalty $0 proposed, $0 now. To be fixed by Jan 15, 2021.
- Serious: Respiratory protection (respirators, N95 fit testing) (1910.134(f)(2)). Penalty $0 proposed, $0 now. To be fixed by Jan 15, 2021.
Source: U.S. Department of Labor OSHA enforcement data, as of Oct 15, 2026, inspections since 2016. Penalties can change while a case is open or contested.
Location and nearby care
- Nearest hospital with an emergency room
- Dickinson County Memorial Hospital, Iron Mountain. 33.7 miles away, straight line. CMS overall hospital rating: 2 of 5 stars.
- Nearest Medicare nursing home
- Freeman Nursing & Rehabilitation Community, Kingsford. 31.5 miles away, straight line.
- Nearest home health agency office
- Dickinson Home Health, Iron Mountain. 33.3 miles away, straight line. Agencies travel to clients, so ask which ones serve this address.
- Nearest pharmacy
- Pharmacy. 4.7 miles away, straight line. From OpenStreetMap, which does not list every pharmacy, so one may be closer.
- Area
- USDA classes ZIP code 54541 as rural (rural area).
- Hospice
- 4 Medicare hospices tell CMS they serve ZIP code 54541.
- Nearest geriatric medicine practice
- Post Acute Specialists LLC, New London. 79.2 miles away, straight line. 1 geriatric medicine doctor listed there.
Distances are straight lines from the community, not driving distance. Hospitals, home health, dialysis, hospice and doctors come from CMS provider data (CMS, hospital list updated Jul 22, 2026). Star ratings are CMS’s own.
Emergency and natural hazard risk
Public hazard maps for this location. Ask the community about its emergency plan, its generator and where residents would go in an evacuation.
- Flood zone
- Outside the high and moderate risk flood areas on FEMA's flood map (Zone X, minimal flood hazard, or not studied). (FEMA flood map)
- FEMA National Risk Index
- Overall: relatively high. By hazard: inland flooding relatively moderate, wildfire relatively low, tornado relatively moderate, heat wave very low, earthquake very low. These are FEMA’s ratings for the census tract, compared with tracts nationwide. (FEMA, December 2025)
A flood zone describes the map at this point, not the building's elevation. In an emergency, follow the local emergency management agency.
What we checked
Every public source we searched for this community. “Nothing on record” means we found no record that matched it. A record can be missed when a name or address differs.
| Source | Data as of | What we found |
|---|---|---|
| U.S. Department of Labor wage and hour cases | Oct 15, 2026 | Nothing on record |
| OSHA workplace safety inspections since 2016 | Oct 15, 2026 | See above |
| FEMA flood map | See above | |
| USDA wildfire risk | Apr 15, 2026 | Not shown: FEMA rates wildfire risk here relatively low |
| FEMA National Risk Index | See above | |
| CMS hospitals, home health, dialysis, hospice and doctors; OpenStreetMap pharmacies | See above | |
| HUD Multifamily Properties - Assisted | Jul 6, 2026 | Nothing on record |
| State Veterans Homes (NASVH directory) | Sep 20, 2026 | Nothing on record |
| CMS Hospice - General Information | Aug 19, 2026 | Nothing on record |
| CMS Home Health Care Agencies | May 27, 2026 | Nothing on record |
| The community’s own website | No plain statements of services found |
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Frequently asked questions
Is Nu Roc Health and Rehabilitation Center a good nursing home?
CMS gives Nu Roc Health and Rehabilitation Center an overall rating of 4 out of 5 stars, including 2/5 for staffing and 4/5 for health inspections. These ratings come from the Centers for Medicare & Medicaid Services and are updated monthly.
How is Nu Roc Health and Rehabilitation Center staffed?
Nu Roc Health and Rehabilitation Center reports 3.18 total nurse hours per resident per day, compared with the Wisconsin average of 4.20.
Has Nu Roc Health and Rehabilitation Center had inspection problems?
Its most recent CMS inspection cited 6 deficiencies.
How many beds does Nu Roc Health and Rehabilitation Center have?
Nu Roc Health and Rehabilitation Center is certified for 50 beds.