Assisted Living
Veola's Place
224 North Avenue, Indianola, MS 38751 · Map
Licensed for 7 residents · Jennifer Echoles
Veola's Place is a state-licensed assisted living community in Indianola, Mississippi. It is licensed for 7 residents. Lilisity publishes no score or ranking for this community; the details below come from the state licensing record.
Prices
This community does not publish its prices.
Lilisity’s independent report
What the public record shows
Gathered by Lilisity from state and federal sources. Communities can’t edit this part of the page.
License
Active, 7 residents
Personal Care Home - Assisted Living. Licensee Jennifer Echoles.
Nearest emergency room
0.2 miles
South Sunflower County Hospital, rated 2 of 5 stars by CMS.
Side by side with nearby communities
The 4 nearest communities that offer assisted living, by straight-line distance. Prices are starting prices each community publishes; we never show estimates.
| Community | Distance | Licensed capacity | Published starting price | License |
|---|---|---|---|---|
| Veola's Place this community | 7 | Not published | Active | |
| Platinum Plus Care | 0.6 mi | 27 | Not published | Active |
| Indywood Personal Care Home | 0.7 mi | 29 | Not published | Active |
| Shirley’s Personal Care Home | 1.4 mi | 12 | Not published | Active |
| Serenity Personal Care Home and Assisted Living | 6.3 mi | 6 | Not published | Active |
License and ownershipActive license, licensee Jennifer Echoles
- License type
- Personal Care Home - Assisted Living
- License status
- Active
- Licensed capacity
- 7
- Licensee
- Jennifer Echoles
- County
- Sunflower County
Source: Mississippi state licensing records (agency listing), retrieved 2026-09-09. Licensing status is a matter of public record; it is not a quality rating.
Paying with Medicaid and other programsHow Medicaid pays for care in Mississippi, and other programs
How Medicaid pays for care in Mississippi
- Assisted Living Waiver (Mississippi Division of Medicaid). Mississippi's Assisted Living Waiver pays for services for people who qualify and would otherwise need nursing home care, if they live in a licensed PCH-AL home that is approved as a Medicaid provider. (state page)
Ask the community whether it accepts Medicaid.
Location and nearby careNearest hospital 0.2 mi, nursing home 0.9 mi, pharmacy 1.0 mi
- Nearest hospital with an emergency room
- South Sunflower County Hospital, Indianola. 0.2 miles away, straight line. CMS overall hospital rating: 2 of 5 stars.
- Nearest Medicare nursing home
- Indianola Rehabilitation and Healthcare Center, Indianola. 0.9 miles away, straight line.
- Nearest home health agency office
- Adoration Home Health And Hospice Care Mississippi, Indianola. 1.3 miles away, straight line. Agencies travel to clients, so ask which ones serve this address.
- Nearest pharmacy
- Good Neighbor Pharmacy. 1.0 mile away, straight line. From OpenStreetMap, which does not list every pharmacy, so one may be closer.
- Area
- USDA classes ZIP code 38751 as small town (small town core).
- Dialysis within 15 miles
- Rcg Indianola, Indianola, 0.3 miles away, straight line (CMS rating 3 of 5 stars)
- Hospice
- 16 Medicare hospices tell CMS they serve ZIP code 38751.
Hospice Of North Sunflower, office in Ruleville, 19.4 miles away, straight line
Heart Of Hospice, LLC - Delta, office in Cleveland, 20.2 miles away, straight line
Adoration Hospice Care Mississippi, office in Cleveland, 20.2 miles away, straight line (CMS family survey rating 5 of 5 stars) - Nearest geriatric medicine practice
- Medical Foundation Of Central Mississippi Inc, Madison. 74.6 miles away, straight line. 1 geriatric medicine doctor listed there.
Distances are straight lines from the community, not driving distance. Hospitals, home health, dialysis, hospice and doctors come from CMS provider data (CMS, hospital list updated Jul 22, 2026). Star ratings are CMS’s own.
Emergency and natural hazard riskFEMA overall risk relatively high; outside FEMA's high-risk flood areas
Public hazard maps for this location. Ask the community about its emergency plan, its generator and where residents would go in an evacuation.
- Flood zone
- Zone X: Area protected by a levee from the 1% annual chance flood (moderate risk). (FEMA flood map)
- FEMA National Risk Index
- Overall: relatively high. By hazard: hurricane relatively low, inland flooding relatively high, wildfire very low, tornado very high, heat wave relatively high, earthquake relatively moderate. These are FEMA’s ratings for the census tract, compared with tracts nationwide. (FEMA, December 2025)
A flood zone describes the map at this point, not the building's elevation. In an emergency, follow the local emergency management agency.
Questions to ask on a tour10 questions picked for this community from its record
Picked for this community from its record. Ask them in person and write down the answers.
- What does the base rate include, and when did rates last go up?
- Who is here at night? Are they awake, or asleep and on call?
- Who covers when the owner is sick, on vacation, or away for the day? Can we meet them?
- Is it one flat rate, or does it rise with care needs?
- Can you help someone who needs two people to move, or a mechanical lift?
- How many caregivers are on duty during the day and at night?
- What happens if care needs increase? When would someone need to move?
- What fees are charged at move-in?
- How do you tell families about falls, illness or changes?
- How long have the executive director and the head of care been here?
What we checked11 public sources we searched, with dates
Every public source we searched for this community. “Nothing on record” means we found no record that matched it. A record can be missed when a name or address differs.
| Source | Data as of | What we found |
|---|---|---|
| U.S. Department of Labor wage and hour cases | Oct 15, 2026 | Nothing on record |
| OSHA workplace safety inspections since 2016 | Oct 15, 2026 | Nothing on record |
| Hurricane evacuation zone maps | Not in a mapped zone | |
| FEMA flood map | See above | |
| USDA wildfire risk | Apr 15, 2026 | Not shown: FEMA rates wildfire risk here very low |
| FEMA National Risk Index | See above | |
| CMS hospitals, home health, dialysis, hospice and doctors; OpenStreetMap pharmacies | See above | |
| HUD Multifamily Properties - Assisted | Jul 6, 2026 | Nothing on record |
| State Veterans Homes (NASVH directory) | Sep 20, 2026 | Nothing on record |
| CMS Hospice - General Information | Aug 19, 2026 | Nothing on record |
| CMS Home Health Care Agencies | May 27, 2026 | Nothing on record |
Common questionsAnswers to 4 questions families ask
What type of care does Veola's Place provide?
Veola's Place is licensed by the state of Mississippi for assisted living in Indianola, Mississippi. Its licensed capacity is 7 residents.
Does Lilisity rate Veola's Place?
No. We publish state licensing details for Veola's Place but no score, rating, or ranking. Only communities on the Top Communities list or with a Senior Living Alliance Excellence Award, both based on phone-verified resident and family interviews, are ranked.
How much does Veola's Place cost?
Veola's Place does not publish its prices.
How do I contact Veola's Place?
Visit Veola's Place at 224 North Avenue, Indianola, MS 38751.
How Lilisity works. The only scores or rankings Lilisity publishes are the Top Communities list and the Excellence Awards, both built from phone-verified resident and family interviews. Communities can pay Lilisity a flat monthly fee to manage their own listing: photos, prices, contact details, and receiving the inquiries families choose to send them. The fee is the same no matter how many families contact them or move in. Senior Living Alliance, which runs Lilisity, offers the same listing to its member communities as part of their membership; members pay SLA for its resident and family interview program. No community pays Lilisity per inquiry, per referral or per move-in. Payment never changes a testimonial, a rating, or the order of search results. The "Nearby Senior Living Alliance communities" box shows member communities only. How we verify testimonials · How we are paid